WORKDAY DEVCON
Workday DevCon is a developer’s conference for customers who are building apps, solutions, and models using Workday technologies. Workday DevCon provides customers with a unique opportunity to connect with Workday product experts, test-drive technologies, discover best practices, network with a like-minded community, and showcase Workday developer ingenuity.
The branding for DevCon 2022 focused on our illustrations and “building” aspect of our shapes, creating an interactive pattern while implementing bright colors. I was a co-lead on this event with my teammate, Amanda Hong, where we planned out all creative and contributed to event planning and strategy. To lean in to the audience, we implemented a new “dark mode” variation of the branding this year that came out once the hackathon kicked off.
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